The Internet of the Real World, trends and ideas in the Internet of Things and Places
Wednesday, 30 March 2011
Socialmedia Worldforum Europe SMWF has just ended
Just finished with a Socialmedia Worldforum Europe has just ended. An amazing presentation given at the end on mobile social media.
Mobile social media as a marketing tool
• How is mobile social media evolving? • Mobile usage and patterns • What audience is most engaged with mobile social media • How can marketers incorporate mobile elements into their marketing strategy? • Practical application to marketing campaigns
Cristian Cussen, Director of Business Development, Ning Mark Watts-Jones, Head of Product Marketing, Everything Everywhere / Orange UK Alex Musil, EVP of Product Marketing, Shazam
Pretty amazing talk to end the conference on. mCommerce and mobile social is certainly the place to look.