Wednesday, 31 August 2011

Explosive Growth of Mobile Internet

"Almost half of UK internet users are going online via mobile phone data connections, according to the Office for National Statistics.

45% of people surveyed said they made use of the net while out and about, compared with 31% in 2010.

The most rapid growth was among younger people, where 71% of internet-connected 16 to 24-year-olds used mobiles.

Domestic internet use also rose. According to the ONS, 77% of households now have access to a net connection.

That figure was up 4% from the previous year, representing the slowest rate of growth since the ONS survey began in 2006."


Seems that the mobile Internet is growing hand in hand with the home broadband Internet. If this trend will continue is unclear but look a the growth for home Internet in the UK since 2005, the year after most people accepted the 'dot bomb' was over:

Household internet access

Year

Households (millions)

Percentage

2006

14.3

57

2007

15.2

61

2008

16.5

65

2009

18.3

70

2010

19.2

73

2011

19

77

Northern Ireland excluded from 2011 survey.

Source: Office for National Statistics


An increase of 20% in the number of households with the Internet. The increase from 14 to 19 million households a social event washes away such often talked about rises in unemployment or lose of middle class status. The most common singular social event of the 21st Century has been the emergence of the Internet rapidly reaching homes and now on people mobile devices all the time.

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